Tips for safely enjoying Kyoto in the summer ~Enjoy a cool Kyoto with a caring heart~ Taking action to protect yourself will help protect the city of Kyoto. Summer Dangers Danger signs Hydration Measures Scenic feature Morning＆Night Tourism etiquette Useful gear 夏の京都の危険性 Why is heatstroke prevention so important in Kyoto? The Dangers of Summer in Kyoto: By the Numbers The Kyoto Basin, surrounded by mountains on three sides, has poor ventilation, making it extremely hot and humid in the summer, like a sauna. As the graph shows, the number of people transported to hospitals due to heatstroke increases sharply immediately after the end of the rainy season (mid-July to August), when the body is not yet accustomed to the heat . Tourists, in particular, are at a higher risk of heatstroke due to their frequent outdoor activities. ⚠️ When engaging in outdoor activities on days with temperatures above 31℃ or high humidity, extreme caution is necessary. *When the temperature reaches 31℃, it is classified as "extreme caution" or "danger" according to heatstroke prevention guidelines. Especially on humid days, sweat does not evaporate easily and heat tends to build up in the body, so caution is necessary even indoors. Let's protect local healthcare through thoughtful actions Preventing heatstroke not only protects your own life, but also directly reduces the burden on local emergency medical infrastructure. Protecting an environment where local residents can receive medical care with peace of mind is one of the behavioral standards of Kyoto tourism ethics . Ambulances will transport twice as many people as today by 2040! Due to the effects of climate change and an aging population, it is predicted that the number of heatstroke patients transported to hospitals in major metropolitan areas will double by 2040. Awareness and preventative measures taken by each person will help protect Kyoto's future. × Let's work together to ensure Kyoto is safe this summer. The Kyoto City Tourism Association and Otsuka Pharmaceutical Co., Ltd. are collaborating to address social issues such as raising awareness about heatstroke prevention and reducing the burden on local medical infrastructure. To help you enjoy a comfortable summer in Kyoto, we will be distributing heat-relief items at specially opened locations for the "Kyoto Summer Trip" (excluding some areas) and at the Kyoto General Tourist Information Center, among other places. 暑さ対策グッズ配布 We'll be distributing items to help you cope with the heat! "Kyoto Tourism Morals" and participating businesses are working together to ensure that you can enjoy a comfortable summer in Kyoto. We will be distributing "heat relief goods" such as fans, electrolyte drinks, and cooling towels. Fan (image) Distribution location Kyoto Tourist Information Center “Kyo Navi” Distribution period Saturday, August 1st to Sunday, August 30th, 2026 Handouts Fan, electrolyte drink (distributed from August 1st to 16th), Cooling towel (distributed from August 20th to 30th) Distribution location Kyoto Summer Special Openings 2026 Distribution period August 1st (Sat) - August 16th (Sun), 2026 *Excludes the former Mitsui family Shimogamo villa, locations participating in the "Kyoto Summer Night Journey" (nighttime illumination) event, and visits to Kodai-ji Temple after 5:00 PM. Handouts Fan, cold towel *Distributed only to visitors How to use the discount coupon Distribution location Nijo-jo Castle Guided Tour(Japanese) Distribution period July 1st (Wednesday) - September 30th (Wednesday), 2026 Handouts Cold towel *Distributed only to tour participants Distribution location Nijo-jo Castle and Ninomaru Palace Guided Tour(English)　 Distribution period July 1st (Wednesday) - September 30th (Wednesday), 2026 Handouts Fan, electrolyte drink, cold towel *Distributed only to tour participants Distribution location Fushimi Inari Taisha Shrine Guided Tour & Kagura Dance（English） Distribution period July 1st (Wednesday) - September 30th (Wednesday), 2026 Handouts Fan, electrolyte drink, cold towel *Distributed only to tour participants *Distribution will end once supplies run out, even if it is before the end of the distribution period. *This event may be subject to change or cancellation without notice due to unavoidable circumstances. 危険なサイン Don't miss it! Dangerous signs of heatstroke If you experience any of the following symptoms, immediately move to a cool place, replenish fluids and electrolytes, and take a rest. Dizziness Feeling lightheaded or experiencing facial flushing Headache Throbbing pain Nausea Feeling sick and lethargic Dehydration Excessive sweating Or not sweating at all 水分補給 The correct way to stay hydrated Why are ion drinks chosen as a measure against heatstroke? To prevent heatstroke, you need a beverage that contains ions (electrolytes), not just plain water. Ionic composition similar to sweat Sweat contains not only water but also ions (electrolytes) such as sodium. Since ion drinks have a very similar ionic composition to sweat, they can smoothly replenish lost components. Long-lasting moisture retention Even after some time has passed since consumption, more water remains in the body after drinking an ion drink than after drinking plain water. It helps maintain body hydration for a longer period of time. Fast absorption speed Because its composition is similar to body fluids, it is absorbed into the body much faster and replenished more effectively than drinking plain water, quickly hydrating a dehydrated body. Preventing "voluntary dehydration" Drinking only water or tea after sweating dilutes the electrolytes in your body. To prevent this decrease in concentration, the brain suppresses thirst even when you're dehydrated, leading to "voluntary dehydration." Ion drinks can prevent this. Information provided by: Otsuka Pharmaceutical Co., Ltd. 4つの対策 Four steps to travel safely STEP 1 Frequent hydration and salt intake Replenish fluids and electrolytes simultaneously with electrolyte drinks or other beverages before you feel thirsty. Please take advantage of the free water refill stations . STEP 2 Taking the time to cool off Take breaks at cooling shelters or cafes during the day, and avoid overexertion. Sightseeing in the morning or evening is also recommended. STEP 3 Travel light Heavy luggage drains your energy and contributes to overcrowding on city buses. Use a luggage delivery service and enjoy sightseeing unencumbered. STEP 4 Use parasols and hats Simply blocking direct sunlight can significantly lower your perceived temperature. We encourage you to experience Japan's parasol culture. Websites providing helpful information on heatstroke prevention How to Avoid Heatstroke While Traveling in Japan（Kyoto City Official Guide） Heatstroke Prevention Information Website: Real-time and Forecast of the Heat Index (Ministry of the Environment) Be careful of heatstroke! (Kyoto City) List of Cooling Shelters (Designated Heat Evacuation Facilities) (Kyoto City) 　 Water refill station 夏の風物詩 Experiences that help you escape the heat Seeking coolness: A summer tradition in Kyoto Exorcising evil spirits with the power of water Foot-dipping ritual At Shimogamo Shrine and Kitano Tenmangu Shrine, you can participate in the "Ashitsuke Shinji" ritual. This traditional Kyoto summer event involves immersing yourself up to your knees in the cool, clear stream within the shrine grounds, praying for good health and protection from illness. The refreshing water gently cools your overheated body. Shimogamo Shrine Mitarashi Festival Click here for details Kitano Tenmangu Shrine Mitarai River Foot-Dipping Lantern Festival Click here for details Enjoy a meal in a prime waterside location! Noryo-yuka (riverside dining) One of Kyoto's summer traditions is "Noryo-yuka," a culture of enjoying meals while cooling off on tatami mats set up on or by the river. You can experience this along the Kamo River, as well as in the naturally rich areas of Kibune, Takao, and Takagamine. Enjoying a meal while listening to the gentle murmur of the river and being cooled by nature is a truly special experience. Click here for details Nighttime illumination Kyoto Summer Special Openings Summer is best enjoyed after the sun goes down. The interior of normally closed temples takes on an even more solemn atmosphere at night. Following their success last year, we are once again organizing "Summer Evening Illuminations." Enjoy cooling off in the evening breeze from dusk until nightfall. Click here for details 朝・夜観光 Sightseeing outside of peak times: a smart way to avoid the heat Avoiding the intense heat and crowds during peak daytime hours (11 am to 3 pm) and shifting your activities to the relatively cooler mornings and evenings is one of the keys to comfortably enjoying a summer in Kyoto. "Kyoto Morning Sightseeing REI-MEI" provides information on temples and shrines that offer early morning viewing and cafes where you can enjoy breakfast, while "Kyoto Night Sightseeing YOI-YOI" offers information on special nighttime viewings and cultural experiences . Click here for details 京都観光モラル What are "Kyoto Guidelines"? Kyoto boasts a history spanning 1200 years. The "Kyoto Guidelines for Sustainable Tourism" were created to protect this beautiful landscape, traditional culture, and the lives of its citizens, and to pass them on to future generations. We ask that tourists not only visit the sights but also act with consideration for the local community. Taking your trash with you, not trespassing on private roads, avoiding crowded public transportation, and protecting yourself from heatstroke are all excellent ways to show respect for the community . Click here for details Other Useful Links

Kyoto City and Kyoto City Tourism Association (DMO KYOTO) have compiled this Code of Conduct with the aim of creating sustainable tourism in Kyoto together with all people involved in tourism in Kyoto, while respecting each other. These are standards of conduct to be valued by tourism businesses and their employees, tourists, and residents living in Kyoto. Kyoto tourism moral logo Kyoto tourism moral logo Kyoto tourism moral logo 画像3 画像3 1/3 We aim to work together with everyone involved in tourism in Kyoto to create a sustainable future for the city—built on mutual respect and shared responsibility. NEWS Here you will find the latest updates related to the Kyoto Guidelines for sustainable tourism. 6/30/26 We have published ”Tips for safely enjoying Kyoto in the summer” MORE > 5/12/26 Call for Applications: FY2026 Kyoto Tourism Moral Promotion and Certified Excellent Operators MORE > 3/26/26 Reiwa 7 Kyoto Tourism Moral Exemplary Operator Commendation MORE > NEWS What Are the Kyoto Guidelines for sustainable tourism? The City of Kyoto and Kyoto City Tourism Association (DMO KYOTO) have established these guidelines with the goal of fostering sustainable tourism in Kyoto through mutual respect among all those connected to tourism. To ensure that Kyoto remains Kyoto for generations to come, these guidelines are meant to be valued and upheld collectively—by tourism businesses and their employees, by visitors, and by the citizens who call Kyoto home. By acting in accordance with these guidelines from each respective position, we can help pass Kyoto on to the future. About the Logo The logo symbolizing the Kyoto Guidelines for sustainable tourism represents visitors, businesses, and residents through three human-shaped motifs, expressing the idea that everyone works together to shape and uphold the guidelines. The rounded, corner-free design conveys kindness and consideration, while the vivid colors reflect the hope and brightness that lie at their core. An English version of the logo has also been created so that international visitors can easily understand and engage with the message. We encourage you to make use of it. For Tourists FOR TOURISTS Join the Moral Declaration! For Businesses FOR BUSINESS Join the Moral Declaration! Want to Learn More? Discover more about the Kyoto Guidelines for sustainable tourism. Philosophy Collection of good practices Participate in a moral declaration (for tourists) To all promotional companies Participate in the Moral Declaration (for businesses) Downloads

To help everyone who visits Kyoto experience its charm more deeply, we invite all who love Kyoto to make a simple travel pledge through the Kyoto Guidelines for sustainable tourism Declaration. By expressing your support for the Declaration, you can further appreciate Kyoto’s unique atmosphere and enjoy a richer, more meaningful travel experience. On this website, you can learn more about Kyoto’s history and culture, as well as the principles of the Kyoto Guidelines for sustainable tourism. By understanding the important manners and mindset to keep in mind when visiting Kyoto, you will be able to make your stay even more rewarding. We encourage you to deepen your understanding of Kyoto’s appeal and enjoy a wonderful journey in harmony with fellow visitors and local residents alike. This campaign has ended.Thank you for your participation. Visit the Website Here! Establishment of the Kyoto Guidelines for Sustainable Tourism Urban development began in Kyoto in 794 CE, more than 1,230 years ago. From that time forward, Kyoto flourished as the capital of Japan, and even after the capital was moved to Tokyo, it continued to thrive as the nation’s cultural heart. Because Kyoto escaped much of the devastation of war and its cultural assets were preserved, it has become a city that welcomes visitors from around the world. To ensure that Kyoto, as a tourism city, continues to be cherished for generations to come, the Kyoto Guidelines for sustainable tourism (Kyoto Tourism Code of Conduct) were established in 2020. These guidelines set out shared values to be upheld by tourism businesses and their employees, visitors, and local residents alike. We kindly ask all visitors to be mindful of the impact tourism can have on local communities and to act with consideration for the people who live here. Visualizing Congestion To help visitors enjoy Kyoto safely, comfortably, and with peace of mind while avoiding crowded areas, the “Kyoto Tourism Comfort Map” provides forecasts of sightseeing comfort levels by time of day, along with live camera footage. This service is available in Japanese, English, Simplified Chinese, and Traditional Chinese. To support congestion visualization, live cameras are installed at locations such as Kyoto Station, Arashiyama, and Gion. In addition, congestion levels are made visible during Kyoto’s four major annual events and peak tourism seasons, helping to encourage the dispersion of visitors across different times and locations. Aoi Matsuri Festival The Aoi Matsuri graces Kyoto in the fresh early summer with an elegant procession. Believed to have begun approximately 1,500 years ago, it is the annual festival of Kamomioya Shrine (Shimogamo Shrine) and Kamigamo Shrine (Kamigamo Shrine). The stately parade, featuring participants dressed in classical court attire, evokes the refined atmosphere of ancient Kyoto. Gion Matsuri Festival In July, Kyoto is immersed in the spirit of the Gion Matsuri. With a history of more than a thousand years, this festival originated as a ritual to ward off epidemics and is the grand festival of Yasaka Shrine. From July 1 (Kippu-iri) to July 31 (Ekijinja Nagoshi-sai), a wide variety of events take place over the course of an entire month, transforming the city with vibrant traditions and magnificent floats. Jidai Matsuri Festival The Jidai Matsuri began in 1895 (Meiji 28) to commemorate the 1100th anniversary of the transfer of the capital to Kyoto. Its highlight is a grand historical procession in which approximately 2,000 citizens parade through the city dressed in costumes representing successive eras, from the Meiji Restoration back to the Enryaku period when Heian-kyo was founded. The procession offers a vivid journey through Kyoto’s long and storied history. Gozan Okuribi The “Kyoto Gozan no Okuribi,” which illuminates the summer night sky, is a traditional event held during the Obon season to send off the spirits of ancestors. Bonfires are lit in distinctive shapes on five mountains: the character “Dai” on Higashiyama, followed by “Myo” and “Ho” on Matsugasaki, a boat shape on Nishigamo, the “Left Dai” on Daimonji-yama, and a torii gate shape in Saga—creating a solemn and unforgettable spectacle. Transportation and Hands-Free Travel On public transportation, congestion—particularly on city buses—has become an issue, especially due to large luggage brought on board by visitors. To help prevent bus overcrowding, the City of Kyoto is promoting “hands-free travel,” encouraging visitors to store their luggage at stations and other designated locations before heading out to explore. Through the “HANDS FREE KYOTO” initiative, the city shares useful information and has introduced measures such as temporary baggage storage counters to make sightseeing more comfortable and convenient. Environmental Considerations In Japan, it is generally understood that the person who generates waste is responsible for the cost of its disposal. In Kyoto, there is also a long-standing custom known as kado-baki, in which residents sweep the area in front of their homes each morning. Thanks to this practice, the streets tend to remain clean even without extensive public street-cleaning services. Although media coverage of waste issues has led some to believe that Kyoto has few public trash bins, in fact, compared with other cities in Japan, many bins are installed around major sightseeing areas. However, bins are sometimes removed when they are overfilled, when waste is forced into already full containers, or when household or commercial waste is improperly disposed of in them. If you need to dispose of trash during your visit, we kindly ask that you do so at the shop where you made your purchase or take it back to your accommodation. To reduce single-use plastic waste, Kyoto is promoting the installation of public water refill stations that can be used with reusable bottles and certifying shops that encourage the use of personal bottles. We invite you to bring your own reusable bottle when exploring the city. Dispersion of Tourist Destinations With the rapid increase in visitor numbers, the concentration of tourists in major sightseeing areas has led to overcrowded public transportation and inconvenience for nearby residents—issues that have become significant tourism challenges. In response, the City of Kyoto is promoting the “Hidden Gems of Kyoto Project,” which highlights six areas within the city—Fushimi, Ohara, Takao, Yamashina, Nishikyo, and Keihoku. By sharing information about lesser-known attractions and local events not typically featured in guidebooks, the project encourages visitors to explore a wider range of destinations and helps distribute tourism more evenly. For example, while the Bamboo Grove in Arashiyama is world-renowned, there are many other beautiful bamboo paths beyond the most famous sites, such as the bamboo groves in Muko City and at Adashino Nenbutsu-ji Temple. Kyoto offers numerous captivating places waiting to be discovered outside the main tourist routes. Disaster Preparedness and Climate In recent years, natural disasters—including frequent earthquakes and an increase in torrential rainfall due to climate change—have occurred across Japan. Kyoto, which welcomes many visitors each year, is no exception. If a disaster occurs during your visit, knowing how to respond can make all the difference. Prepare in advance by understanding what to do before and during your trip. Actions to Take in the Event of a Large-Scale Disaster STEP 1: Ensure Your Personal Safety Move away from damaged or unstable buildings. Take shelter under sturdy furniture such as a desk and protect your head. STEP 2: Move to a Safe Location Immediately after an earthquake, avoid approaching hazardous areas and relocate to a safe place as soon as possible. Obtain accurate information before deciding on your next actions. Train stations may become crowded, so please proceed to a nearby designated emergency evacuation area, such as open spaces near parks, temples, or shrines. The nearest evacuation area can be confirmed on the “Guide Map for People Unable to Return Home in the Event of a Disaster.” Kyoto has many stone lanterns, stone torii gates, and old walls; in the event of an earthquake, move away from them promptly and be cautious of possible collapse. STEP 3: Obtain Accurate Information For updates during disasters, including public transportation operation status, please refer to the “Kyoto City Support Website for People Unable to Return Home.” Related link: Safety Tips for Disasters During Sightseeing in Kyoto Guide map Kyoto Trivia History and TemplesHistory and Shrines & Temples Within Kyoto, there are approximately 1,700 Buddhist temples and around 800 Shinto shrines—more than the number of convenience stores in the city. Seventeen sites are registered as UNESCO World Cultural Heritage properties under the collective designation “Historic Monuments of Ancient Kyoto.” In 2024, Kyoto marked the 30th anniversary of its World Heritage inscription. To help preserve these invaluable cultural treasures for the future, please never deface buildings or cultural properties with graffiti. When visiting temples and shrines, please keep the following in mind: Act respectfully and maintain a quiet demeanor. Do not touch historic buildings or cultural artifacts. The center of a torii gate is considered the pathway of the deities—please walk along either side. Photography may be prohibited in certain areas; check signs and notices carefully. Always remove your shoes when stepping onto tatami flooring. Bringing a small shoe bag can be helpful. Carry large luggage in front of you and remain mindful of those around you. Everyday Life in Kyoto As you walk through the city, you will frequently see traditional wooden townhouses known as Kyo-machiya. Their wooden latticework (koshi) and tiled roofs, though simple in appearance, add depth and elegance to the streetscape and create a distinctive sense of “Kyoto-ness.” However, these historic townhouses have been disappearing at an alarming rate in recent years—approximately 800 per year, which means more than two are lost each day. Distinctive Features of Kyo-machiya 🔺 Inuyarai A wooden or bamboo guard installed along the base of the exterior wall to protect the house from mud splashes and to deter intrusion. It is not intended to be used as a bench. 🔺 Shoki-san A small tile statue often seen seated atop the eaves, affectionately known as “Shoki-san,” is believed to ward off evil spirits. 🔺 Koshi (Latticework) Designed to allow light and air to pass through while shielding the interior from outside view, latticework varies in shape and name depending on the type of business conducted in the house. The example shown is known as Itoya-goshi. For those who would like to learn more about the distinctive features of Kyo-machiya, please click here [JP]. Make the Kyoto Traveler's Promise! Those who have learned about Kyoto’s history, culture, and tourism manners are invited to take part by answering a quiz on the special website. By completing the quiz, you can receive benefits such as discounts and small gifts at various locations throughout Kyoto. We hope you will enjoy exploring Kyoto through your participation in the Kyoto Guidelines for sustainable tourism Declaration. Visit the site here!

Kyoto City and Kyoto City Tourism Association (DMO KYOTO) have compiled this Code of Conduct with the aim of creating sustainable tourism in Kyoto together with all people involved in tourism in Kyoto, while respecting each other. These are standards of conduct to be valued by tourism businesses and their employees, tourists, and residents living in Kyoto. Kyoto Guidelines FOR TOURISTS ～To experience and enjoy Kyoto more deeply～ Together with those who work in Kyoto’s tourism industry, the citizens who live here, and you—the visitors who come to explore the city—let us share a common purpose and build a future-oriented form of tourism that will be passed on to generations to come. What We Hope to Value Together with Visitors Care for the Community Show respect for the daily lives of local residents, and act with consideration for local rules and customs so that you may contribute to preserving and passing on Kyoto's history, culture, and traditions. More Protect the Environment and Kyoto's Beautiful Cityscape Be mindful of Kyoto's natural surroundings and scenic landscapes, and choose environmentally responsible ways to travel so that your visit helps protect both the city's beauty and the global environment. More Connect with People Let your visit to Kyoto be an opportunity to discover different communities and cultures, to appreciate diversity, and to create truly meaningful experiences. Engage actively with local people and communities, and help share the unique charm of Kyoto. More Be Prepared for the Unexpected To ensure that everyone can spend their time safely and with peace of mind, stay attentive to potential risks such as natural disasters, infectious diseases, and accidents, and act responsibly and appropriately. More 地域を思いやる Care for the Community Learn about and experience Kyoto’s history and culture Follow local manners and customs Check notices such as "No Photography" sign Protect the Environment and Kyoto's Beautiful Cityscape Carry a reusable bag and bottle Do not litter Avoid leaving food unfinished 環境・美しい街を守る Connect with People Ask your accommodation staff for local recommendations Engage with local residents and learn about regional history Participate in local festivals and events 人とふれあう Be Prepared for the Unexpected Check evacuation routes and locations at your accommodation Take appropriate infectious disease prevention measures Plan your visit to avoid congestion “もしも”に備える Collection of Best Practices by Businesses Here we introduce a selection of tourism businesses that are implementing initiatives aligned with the Kyoto Guidelines for sustainable tourism. View the Collection of Best Practices by Businesses Learn About the Kyoto Guidelines for sustainable tourism Deepen your understanding through our introductory videos. Kyoto Guidelines for sustainable tourism — Video Series “Kyoto Travel Style: Starting Today” Vol. I Kyoto Guidelines for sustainable tourism — Video Series “Kyoto Travel Style: Starting Today” Vol. II Kyoto Guidelines for sustainable tourism — Promotional Video Put Your Feelings for Kyoto into Action To ensure that Kyoto remains Kyoto for generations to come, making a donation is one meaningful way visitors can contribute. The City of Kyoto invites your support through Japan’s Furusato Nozei (hometown tax donation) program to help protect and nurture Kyoto’s beautiful landscapes and townscapes, its traditions, and the culture and wisdom rooted in everyday life. Your generous contributions will be used to support a wide range of initiatives, including the promotion of traditional industries and tourism, as well as the preservation and succession of scenic areas and cultural heritage. Join the Kyoto Guidelines for sustainable tourism Declaration We warmly invite visitors to take part in and support the Kyoto Guidelines for sustainable tourism Declaration. Join here

Kyoto City and Kyoto City Tourism Association (DMO KYOTO) have compiled this Code of Conduct with the aim of creating sustainable tourism in Kyoto together with all people involved in tourism in Kyoto, while respecting each other. These are standards of conduct to be valued by tourism businesses and their employees, tourists, and residents living in Kyoto. What Is the Kyoto Guidelines for sustainable tourism Promotion Declaration? The Kyoto Guidelines for sustainable tourism Promotion Declaration supports tourism businesses that commit to advancing initiatives aligned with the Kyoto Guidelines for sustainable tourism. By fostering mutual respect among tourism businesses and their employees, visitors, and local residents, this initiative seeks to further promote sustainable tourism so that Kyoto may continue to thrive as Kyoto for generations to come. Application period May 12 , 2026 (Tuesday) – March 31 , 2027 (Wednesday) Apply Let Us Build the Future of Kyoto Tourism Together The Kyoto Guidelines for sustainable tourism Promotion Declaration invites companies, organizations, and other entities within Kyoto City that are working to create sustainable tourism to publicly declare the initiatives they have already undertaken or plan to implement. By sharing these commitments on the official website and communicating them widely, the program aims to inspire broader engagement among local businesses and foster empathy and shared understanding with visitors and residents. Through this initiative, we wholeheartedly support businesses in advancing their sustainable efforts. In addition, among the businesses that submit a Promotion Declaration, those implementing particularly outstanding initiatives that may serve as a model for others will be eligible for the “Outstanding Business Award for the Promotion of Sustainable Kyoto Tourism.” Businesses that submitted the Kyoto Guidelines for Sustainable Tourism Promotion Declaration between FY2022 and FY2025 are also eligible to apply for this recognition. Initiatives We support tourism businesses that are committed to promoting initiatives aligned with the Kyoto Guidelines for sustainable tourism. Make Use of PR Tools to Showcase Your Efforts Businesses that complete their Declaration registration will receive an official sticker. Upon request, logo data for the Kyoto Guidelines for sustainable tourism and for businesses participating in the Promotion Declaration will also be provided, enabling you to highlight your commitment through your own communication channels. Promote Your Initiatives Widely Registered businesses will be featured on the official website and on the corporate page of the Kyoto City Tourism Association. In addition, your efforts will be shared through a business-focused newsletter delivering the latest updates on tourism and MICE in Kyoto, helping to foster broad recognition and shared understanding among stakeholders. Commemorative gifts for outstanding initiatives. Among businesses that have submitted the Promotion Declaration, those implementing particularly exemplary initiatives—serving as models for others—will be featured on the official website. Applications for recognition as an outstanding business may be submitted at the same time as your Declaration registration. Make Your Declaration We invite businesses that are committed to taking action so that Kyoto may continue to thrive as Kyoto to join us. 宣言する STEP 1 Review the application guidelines and confirm the registration requirements. STEP 2 Submit your application through the online application form. STEP 3 Your application details will be reviewed and assessed by the Secretariat. STEP 4 Upon approval, an official sticker will be issued, and details of your initiatives will be published on the Kyoto Guidelines for sustainable tourism website and related platforms. Forms and Documents Project Overview [JP] Application Form [JP] Application Form (For businesses that have already submitted the Declaration and wish to apply for the Award only) [JP] 様式類 Frequently Asked Questions FAQ Q1. Are only tourism-related businesses eligible? A. Not only tourism-related businesses within Kyoto, but also companies, NPOs, and other organizations operating in the city that provide services or promote initiatives contributing to the advancement of the Kyoto Guidelines for sustainable tourism are eligible to apply. Q2. What are the benefits of submitting the Declaration? A. Businesses and organizations that actively engage in initiatives aligned with the Kyoto Guidelines for sustainable tourism will have their names and initiatives published on the official website of Kyoto. In addition, they will receive an official sticker that can be displayed at their facilities or storefronts to communicate their commitment to visitors. Application Contact Receiving Office:　 Kyoto City Tourism Association E-mail :　 　　　　 moral@kyokanko.or.jp In Cooperation With:　 Kyoto City 様式類 Businesses That Have Submitted the Declaration We are pleased to introduce businesses that have joined the Kyoto Guidelines for sustainable tourism Promotion Declaration. View the List of Award Recipients View the Collection of Best Practices MAP Promotion Declaration Project Map The Promotion Declaration Business Map helps visualize businesses that are advancing initiatives contributing to sustainable tourism. LINK! LINK! LINK! is a portal website that connects the daily lives of Kyoto residents with tourism. The site brings together information from businesses that offer special benefits for residents—such as discounts and other preferential services—and introduces them on a dedicated website. We are currently inviting businesses to participate by providing year-round benefits (details may be updated even after publication). We warmly encourage you to join us and help advance sustainable tourism in Kyoto. Apply here

Kyoto City and Kyoto City Tourism Association (DMO KYOTO) have compiled this Code of Conduct with the aim of creating sustainable tourism in Kyoto together with all people involved in tourism in Kyoto, while respecting each other. These are standards of conduct to be valued by tourism businesses and their employees, tourists, and residents living in Kyoto. Philosophy Code of Conduct for Sustainable Tourism in Kyoto. We promote these guidelines for the tourism industry and its workers, tourists, and residents to work together in united efforts to maintain harmony in Kyoto, and to preserve Kyoto for future generations. ＜For the tourism industry and its workers＞ To develop your business while maintaining good relations with the local community: （Contributing to the local culture and community while promoting harmony between residential life and tourism） Enhance the charm of the community and enrich residential life by promoting harmony between tourism and the local community: Contribute to the development of the local culture, community and economy, while informing tourists of local rules and customs. （Providing high-quality services and products while developing human resources） Provide exceptional experiences that will motivate tourists to visit again: Promote the quality of services and products by learning about the history, culture, and traditions of Kyoto; as well as respecting and understanding the culture and customs of each tourist, and exercising the spirit of hospitality. （Preserving the natural environment and scenic landscape） Protect the beautiful, natural landscape and townscape of Kyoto as well as the global environment: Show consideration for the local natural environment and scenic landscape while engaging in environmentally friendly business activities. （Establishing resilient tourism against crises such as disasters and infectious diseases） Enable everyone to live in peace and safety while sustaining business and the employment of personnel: Exercise precautions towards disasters, infectious diseases, or accidents, and take appropriate actions at the time of a crisis. ＜For Tourists＞ To maximize your appreciation and enjoyment of Kyoto: （Contributing to the local culture and community while promoting harmony between residential life and tourism） Support the transmission and development of the history, culture, and traditions of Kyoto while respecting the daily life of the residents by behaving in accordance with local rules and customs. （Preserving the natural environment and scenic landscape） Protect the beautiful, natural landscape and townscape of Kyoto as well as the global environment: Show consideration for the local natural environment and scenic landscape while engaging in environmentally friendly tourism. （Mutual understanding and cultural exchange） Make your visit to Kyoto a valuable experience of learning about another region’s community and engaging in mutual cultural appreciation: Actively interact with the people and community of Kyoto and inform others of the charms of Kyoto. （Establishing resilient tourism against crises such as disasters and infectious diseases） Enable everyone to live in peace and safety by exercising precautions towards disasters, infectious diseases, or accidents, and take appropriate actions at the time of a crisis. ＜For residents＞ To foster pride in Kyoto, and to preserve Kyoto’s irreplaceable charms for future generations: （Contributing to the local culture and community） Promote the transmission of Kyoto’s history, culture, and traditions to future generations through recognizing, learning, and enjoying the charms of Kyoto to the fullest, and proudly cooperate in its maintenance and development. （Preserving the natural environment and scenic landscape） Support the preservation of the beautiful, natural landscape and townscape of Kyoto through engaging in daily activities of upkeeping the scenery and increasing greenery. （Mutual understanding, cultural exchange, and establishing resilient tourism against crises such as disasters and infectious diseases） Make your interaction with tourists an opportunity to enjoy expanding your understanding, as well as your circles of friendship: Welcome tourists with the spirit of mutual respect and warm hospitality in coordination with the tourism industry and its workers. Tourism businesses, employees, etc. (including organizations related to tourism) Cooperation in local activities, provision of high quality services and products to tourists, business activities in preparation for disasters, etc., in order to ensure the sustainable development of the business together with the local community Tourists Behavior that respects local rules and customs, environmentally friendly tourism, interaction with Kyoto locals, etc., for a deeper appreciation and enjoyment of Kyoto. For residents To foster pride in Kyoto, and to preserve Kyoto’s irreplaceable charms for future generations:Promote the transmission of Kyoto’s history, culture, and traditions to future generations through recognizing, learning, and enjoying the charms of Kyoto to the fullest, and proudly cooperate in its maintenance and development. Background to the formulation In recent years, a rapid increase in the number of foreign tourists has led to tourism issues in Kyoto, such as overcrowding at some tourist sites and poor etiquette due to differences in culture and customs, which have had an impact on the lives of local residents. While we were working to resolve these tourism issues, the spread of COVID-19 since January 2020 has caused a sharp decline in travel demand, plunging Kyoto tourism into an unprecedented crisis. The impact has been enormous not only on tourism businesses, but also on those involved in related industries, culture, and the arts, and we have once again come to realise how tourism has supported Kyoto's economy, employment, and the promotion of local culture. Going forward, it is necessary to restore tourism in Kyoto as quickly as possible while ensuring the safety and security of both residents and tourists. However, in doing so, we must not revert to tourism as it was before the spread of COVID-19, when tourism issues arose. Rather, we need to aim for tourism that contributes to the community, placing greater emphasis on residents' lives and local culture while allowing tourists to fully experience Kyoto's charms, and allowing residents to feel more fulfilled. We have established this Code of Conduct as a set of principles that we ask all those involved in tourism in Kyoto to respect, so that tourism business operators and workers, tourists, and local residents can respect each other, share the same thoughts, and pass on our irreplaceable Kyoto to future generations. Furthermore, the United Nations Conference on Tourism and Culture, held in Kyoto in December 2019 [JP] , also stated in its outcome document, the Kyoto Declaration on Tourism and Culture, that a code of conduct was necessary to further raise ethical awareness among those involved in tourism in order to promote more sustainable development of tourism and culture [JP] .

京都市及び公益社団法人京都市観光協会（DMO KYOTO）は、持続可能な観光をこれまで以上に進めていくために、「京都観光行動基準（京都観光モラル）～京都が京都であり続けるために、観光事業者・従事者等、観光客、市民の皆様とともに大切にしていきたいこと～」を策定しました。 HOME latest news Philosophy visitor Tourism and tourism enterprise staff Collection of excellent business records Achievement Downloaded material ACHIEVEMENT ACHIEVEMENTS The Kyoto Tourism Association, which has approximately 1,500 member companies, aims to expand the activities of the tourism industry, starting with those who work in the industry, through various efforts. Here we introduce some of those efforts. Various Achievements Actual results September 3, 2020 Sixth-ranked Kyoto and its homeland foreign residents Qi Juichido, a new way to visit Kyoto in the era of COVID-19 after the debate. more news Study meeting on the number of restaurant customers during the epidemic ~ So-called Transparent Kyoto Travel Code of Conduct Thinking Permanent Attraction Guest Method ~ March 29, 2020 Complying with the Kyoto Travel Code of Conduct (Kyoto Travel Code of Conduct) Creation Perpetual Exhibition Kyoto Tourism Goals, 2018 Restaurant Attraction Customer is very important, Study Use Google Merchant Document Basic Method, Creative Result Method, Utilization IG Method, etc. Meeting. more news Actual result March 2020 For this reason, we have produced a guide video for each person in the capital area to guide the Kyoto travel code of conduct, and distribute a number of electronic billboards in the train. more news Actual results 2021 November 1 to December 31 Dear all, please enjoy the taste of Kyoto and enjoy the pleasures of Kyoto. more news Actual results October 27, 2021 Preparing for the arrival of tourists, about 50 maiko (apprentice geisha), inn and hotel staff working in the central area of Kyoto City. incomplete Actual result September 2nd, September 9th, September 28th, November 4th, 2021 Since then, the 4th study meeting has been held for volunteers from the tourism industry and Kyoto University Tourism MBA students jointly enrolled for the purpose of envisioning the Kyoto Travel Code of Conduct. more news Actual result December 20, 2020 Predictive information and immediate image of the people around the hot gate scenic spot, information on travel information on high peak travel that can be avoided, and information on non-busy times of sightseeing scenic spots, etc. Enjoy a safe and secure trip to Kyoto at a time-saving destination that supports the evacuation crowd. more news Actual results June 16, 2020 Introduce yourself to everyone who has been selected for a long time, and continue to look at their own health and safety. more news

ーKyoto Traveler's Promiseー \ List of problem explanations / Dear Japanese people, ＼ Problem Explanations ／ For Foreigners Dear Japanese people, 1. What we want tourists to keep in mind ・Question Which behavior should tourists take into consideration when making a trip that is considerate of the local community? ・Choices ① [Correct] Think about the impact on the local community and act with consideration for the local residents. ② Make your own enjoyment a priority. ③ Pay money to receive the services you need. ・Explanation Many tourist spots in Kyoto are located close to where local residents live, so the behavior of tourists can affect the lives of local residents. When sightseeing in Kyoto, please be considerate of the lives of local people and enjoy your trip by not talking loudly, not walking on the streets, and avoiding crowds! 2. Kyoto's special circumstances Question Some convenience stores and fast food restaurants in Kyoto City are different from those in other regions. What is it? Choices ①Business hours ②Language ③【Correct】Signboards Explanation Some convenience stores in Kyoto City often have different exterior colors, such as signs, compared to other prefectures. The reason is that colors and designs are regulated by ordinance to protect Kyoto's traditional landscape. 3. Private road off-limits areas Question In order to prevent nuisances such as "maiko paparazzi" who stalk maikos and take pictures all over the street, in which areas is it forbidden to enter private roads or take pictures without permission? Choices ① [Correct] Hanamikoji in Gion ② Pontocho ③ Ninenzaka (approach to Kiyomizu-dera Temple) Explanation To respect the lives of local residents and maikos while protecting Kyoto's culture and traditions, please refrain from stalking and other nuisances. You can also take pictures with maikos at Gion Corner and Hanamachi Art Museum. 4. When is it crowded? ・Question This is an image of the tourist comfort map for March 2024. At what time of day would you be able to avoid crowds around "Hanamikoji" on Saturday, March 30th? ・Choices ①8:00-9:00 ②13:00-14:00 ③15:00-16:00 ・Explanation To avoid crowds and enjoy sightseeing in Kyoto safely, securely and comfortably, we predict the tourist comfort level by time period for about two months in advance. In addition, we also broadcast live cameras at 10 tourist spots in the city. In addition, Kyoto City recommends morning and evening sightseeing so that you can enjoy famous tourist spots without the stress of crowds. By shifting the time of day a little, you can experience normal Kyoto. 5. Secrets unique to Kyoto machiya Question What is the purpose of these Kyoto machiya that can be seen around Hanamikoji? Choices ① To sit ② Trash can ③ [Correct] Mud guard Explanation This protects the house from mud splashes and also has a crime prevention effect to prevent passersby from approaching the house. It is also part of the design that enhances the beauty of the machiya. Kyoto machiya are actually inhabited by people, so please refrain from entering the premises or taking photos without permission so as not to disturb their lives. 6. Which one is the bamboo forest path? Question Which of the following photos is of the "bamboo forest path" in the Saga-Arashiyama area, famous for being visited by many tourists? Choices ① [Correct] A ② B ③ C Explanation B is the "Bamboo Path" in Muko City, and C is Adashino Nenbutsu Temple. In addition to the main tourist spots, Kyoto has many other great sightseeing spots. 7. Tourism issues on city buses ・Problem Which of the following are recent problems on Kyoto city buses? ・Options ①A (Many people do not give up priority seats) ②【Correct】B (Carrying large suitcases) ③C (Exhaust fumes) ・Explanation Kyoto has a wide range of luggage storage and delivery services. Please avoid bringing large luggage onto the bus as it will cause congestion. Take advantage of the comfortable "empty-handed sightseeing" and use public transportation smoothly. Also, in Kyoto, it is convenient to combine city buses and subways. 8. Reasons for the scarcity of trash cans in tourist areas Question Kyoto City has installed more trash cans around tourist areas than other cities in Japan, but there are times when the number of trash cans installed is reduced due to unavoidable circumstances. Please choose the reason that is not appropriate. Choices ① Because there are people who force their trash into a full trash can. ② Because household and business waste is dumped there. ③ [Correct] Because the design does not match the scenery Explanation This was a question that asked you to choose an option that is not appropriate. Trash cans that have become overflowing due to illegal dumping of household and business waste are removed in response to requests from the local community. In Kyoto City, we basically ask that you take your trash home with you, and please cooperate in beautifying the city of Kyoto by throwing away trash at the store where you bought it or taking it back to your accommodation during your trip. 9. Evacuation sites in case of disaster ・Question If a major earthquake or other disaster occurs while you are sightseeing in Kyoto, where should you go first? ・Choices ① City hall or ward office ② The nearest station (Kyoto Station, etc.) ③ [Correct] Emergency evacuation areas such as parks, temples, and shrines ・Explanation When a disaster occurs, it is dangerous to head to the station all at once, so first ensure your safety and evacuate to an emergency evacuation area. There are about 50 emergency evacuation areas in the city, such as Kiyomizu-dera Temple, Tenryu-ji Temple, and Nijo Castle, and in the event of a disaster, information such as the damage situation and train operation status is provided. 10. Manners when passing through a torii gate Question What should you be careful of when passing through the torii gates of shrines, which are common in Kyoto? Choices ① Don't talk ② [Correct] Don't walk in the center ③ Don't walk with shoes on Explanation The center of the torii gate is said to be the path of the gods, so when passing through the gate, walk on the left or right side. Also, temples and shrines are sacred places, so refrain from talking loudly. For Foreigners 1. Things to keep in mind for everyone who visits Kyoto・Question Which of the following behaviors should tourists adopt to be considerate of local communities?・Choices ①【Correct】Be conscious of the impacts of their activities and behave considerately towards local residents ②Make their own enjoyment a top priority ③Pay money to receive necessary services・Explanation Tourist attractions in Kyoto are often located in close proximity to the homes of local residents, and the behavior of tourists can affect their lives. When sightseeing in Kyoto, please be considerate of the lives of local residents by not talking loudly, not walking spread out over the street, and avoiding congested times and places. 2. Special Circumstances in Kyoto・Question In Kyoto City, some convenience stores and fast food restaurants differ from those in other regions. What is the difference?・Choices ①Operating hours ②Regional dialect ③【Correct】Signage・Explanation In Kyoto City, some convenience stores have differently colored signs/logos and exterior designs, compared to other prefectures. To preserve Kyoto's traditional landscape, the colors and designs are regulated by ordinance. 3. No-entry areas to private roads・Question In which district is it prohibited to enter private alleys and take pictures without permission in order to prevent nuisance behavior such as and taking photos while blocking the road?・Choices ①【Correct】Hanamikoji in Gion district ②Pontocho ③Ninenzaka・Explanation Do not engage in nuisance behaviors, such as chasing and snapping maiko. Be sure to respect the lives of maiko and local residents while preserving the culture and traditions of Kyoto. You can have your photo taken with a maiko at the Gion Corner or the Gion Kagai Art Museum. 4. When are the busiest dates?・Question This image shows the Sightseeing Comfort Map for March 2024. What time of day would be best for sightseeing around Hanamikoji on Saturday, March 30, to avoid congestion?・Choices ①8:00-9:00 ②13:00-14:00 ③15:00-16:00・Explanation To allow tourists to avoid congestion and enjoy sightseeing in Kyoto in a safe, secure and comfortable manner, we forecast comfort levels around popular spots by time period during each day, up to approximately two months in advance. Live camera feeds from 10 popular sightseeing spots in the city are also available. Kyoto City recommends morning and evening sightseeing in order to enjoy famous sightseeing spots without the stress of congestion. By slightly shifting the time period of your visit, you can experience Kyoto as it normally is. 5. Secrets unique to traditional Kyoto townhouses・Question Around the Hanamikoji area, you can see this structure in front of traditional Kyoto townhouses. What is its purpose?・Choices ①To sit on ②Trash disposal ③【Correct】Mud protection・Explanation This fence protects the house from mud splashing. In addition, it protects the house from passers-by (security function). As part of a Kyo-machiya, it also enhances the beautiful architectural design of the house. Kyo-machiya are actually people's homes, so please do not enter their premises nor take photos without permission. Do not disturb residents' lives. 6. Which is the bamboo grove path?・Question Which of the following is the bamboo grove path, a famous tourist spot attracting many visitors located in the Saga and Arashiyama area?・Choices ①A ②B ③C・Explanation B is "Take-no-michi" (bamboo path) in Muko City and C is Adashino Nenbutsuji Temple. In addition to the main "must-see" sightseeing spots, there are many other sightseeing spots well worth visiting in Kyoto. 7. Tourism issues in city buses・Question Which of the following has become an issue affecting city bus services in Kyoto recently?・Choices ①A (Many people not giving up priority seats to those in need) ②B (Tourists bringing large suitcases into buses) ③C (Exhaust fumes)・Explanation In Kyoto, a wide range of luggage storage and delivery services are available. To avoid overcrowding, please do not bring large items of luggage onto buses. Take advantage of luggage services to enjoy "hands-free sightseeing" and smooth use of public transportation. Kyoto has an excellent public transport network. Combining the city bus and subway services is the most convenient way to get around in Kyoto. 8. Why are there so few trash cans in tourist areas?・Question Kyoto City aims to install more trash cans around tourist attractions than other cities in Japan, but sometimes has to reduce the number of trash cans due to unavoidable circumstances. Please select the most unlikely reason from the following scenarios.・Choices ①Because some people try to cram trash into already overflowing cans ②Because some people throw household waste or business waste into trash cans ③【Correct】Because the design does not match the landscape・Explanation In Kyoto City, trash cans that often overflow with trash thrown away by tourists and/or illegally dumped household or business waste are removed in response to requests from local residents. The City basically asks tourists to take their trash back to their accommodation. Please help to keep Kyoto's streets clean by disposing of trash at the shop where you bought products or taking your trash back to your accommodation during your trip. 9. Evacuation site in case of disaster・Question If a major earthquake or other disaster occurs while sightseeing in Kyoto, where should you go?・Choices ①To the City hall / ward offices ②To the nearest station ③【Correct】To an emergency evacuation site such as a park, temple or shrine・Explanation In the event of a disaster, it is dangerous if many people head for the nearest station all at once, so after securing your personal safety, go directly to an evacuation site. About 50 evacuation sites are designated in the city, including Kiyomizu-dera Temple, Tenryu-ji Temple, and Nijo-jo Castle. If a disaster occurs, be sure to check information such as damage conditions and train service status. 10. Manners when passing through the ""Torii"" at shrines・Question There are many shrines in Kyoto. How should you behave when passing through a ""Torii"", traditional Japanese gate found at shrines, symbolizing the entrance to a sacred space?・Choices ①Refrain from speaking ②【Correct】Avoid passing through the exact center of the ""Torii"" ③Take off your shoes・Explanation It is said that the line through the center of the torii gate is the path of the gods, so when passing through the gate, you should walk on the left or right side of the path. Also, since temples and shrines are sacred places, please do not talk. If you answer all the questions correctly, you're sure to have a great time touring Kyoto! Receive special offers at over 60 facilities and enjoy your own trip to Kyoto! If you answer all the questions correctly in the quiz, you will definitely visit your visit to Kyoto more! Receive special offers at over 60 facilities and enjoy your own personalized trip to Kyoto! Go to special site / Campaign Website For those who want to know more about Kyoto Please check out the following website for the best information on Kyoto. Kyoto Tourism Ethics Declaration Preparation Site Kyoto Tourism Navi Kyoto Tourism Navi Plus For those who want to know more about Kyoto Please check the following websites that provide valuable information on Kyoto. Kyoto Prep Website KYOTO CITY OFFICIAL TRAVEL GUIDE 4. When is it busiest? ・QuestionThis is an image of the tourist comfort map for March 2024. What time of day would be best to visit the area around Hanamikoji on Saturday, March 30th and avoid the crowds? Choices ①【Correct】8:00-9:00 　 ②13:00-14:00 ③15:00-16:00 ・Explanation: To avoid crowds and enjoy sightseeing in Kyoto safely, securely and comfortably, we predict the comfort level of sightseeing by time period for about two months in advance. In addition, we also broadcast live cameras at 10 tourist spots in the city. In addition, Kyoto City recommends morning and evening sightseeing so that you can enjoy famous tourist spots without the stress of crowds. By shifting the time a little, you can experience normal Kyoto. Back to Contents 5. Secrets unique to Kyoto townhouses Question: What is the purpose of these Kyoto townhouses seen around Hanamikoji? Choices ① To sit on ② A trash can ③ [Correct answer] A mudguard ・Explanation This protects the house from mud splashes and has a crime prevention effect that prevents passersby from approaching the house. It is also part of the design that enhances the beauty of the townhouse. Kyoto townhouses are actually inhabited by people, so please do not enter the premises or take photos without permission so as not to disturb their lives. Back to Contents 6. Which is the bamboo forest path? Question: Which of the following is a photo of the "Bamboo Forest Path" in the Saga-Arashiyama region, which is famous for being visited by many tourists? Choices ①【Correct Answer】A　 ②B ③C ・Explanation B is the bamboo forest at Adashino Nenbutsu-ji Temple, and C is the "Bamboo Path" in Muko City. Kyoto has many special sightseeing spots in addition to the main tourist spots. Back to Contents 7. Tourism issues on city buses Question: Which of the following has been a recent problem with Kyoto city buses? Choices ① A (Many people don't give up their priority seats) ② [Correct answer] B (Carrying on a large suitcase)　 ③C (exhaust gas) ・Explanation Kyoto has a wide range of luggage storage and delivery services. Please avoid bringing large luggage onto the bus as it will cause congestion. Take advantage of the comfortable "empty-handed sightseeing" and use public transportation smoothly. In Kyoto, it is convenient to travel by combining city buses and subways. Back to Contents 4. When are the busiest dates? ・Question This image shows the Sightseeing Comfort Map for March 2024. What time of day would be best for sightseeing around Hanamikoji on Saturday, March 30, to avoid congestion ? ・Choices ①【Correct】8:00-9:00　 ②13:00-14:00 ③15:00-16:00 ・Explanation To allow tourists to avoid congestion and enjoy sightseeing in Kyoto in a safe, secure and comfortable manner, we forecast comfort levels around popular spots by time period during each day, up to approximately two months in advance. Live camera feeds from 10 popular sightseeing spots in the city are also available. Kyoto City recommends morning and evening sightseeing in order to enjoy famous sightseeing spots without the stress of congestion. By slightly shifting the time period of your visit, you can experience Kyoto as it normally is. Table of Contents 5. Secrets unique to traditional Kyoto townhouses ・Question Around the Hanamikoji area, you can see this structure in front of traditional Kyoto townhouses. What is its purpose? ・Choices ①To sit on ②Trash disposal ③【Correct】Mud protection ・Explanation This fence protects the house from mud splashing. In addition, it protects the house from passers-by (security function). As part of a Kyo-machiya, it also enhances the beautiful architectural design of the house. Kyo-machiya are actually people's homes, so please do not enter their premises nor take photos without permission. Do not disturb residents' lives. Table of Contents 6. Which is the bamboo grove path? ・Question Which of the following is the bamboo grove path, a famous tourist spot attracting many visitors located in the Saga and Arashiyama area? ・Choices ①【Correct】A　 ②B ③C ・Explanation B is "Take-no-michi" (bamboo path) in Muko City and C is Adashino Nenbutsuji Temple. In addition to the main "must-see" sightseeing spots, there are many other sightseeing spots well worth visiting in Kyoto. Table of Contents 7. Tourism issues in city buses ・Question Which of the following has become an issue affecting city bus services in Kyoto recently? ・Choices ①A (Many people not giving up priority seats to those in need) ②【Correct】B (Tourists bringing large suitcases into buses) ③C (Exhaust fumes) ・Explanation In Kyoto, a wide range of luggage storage and delivery services are available. To avoid overcrowding, please do not bring large items of luggage onto buses. Take advantage of luggage services to enjoy "hands-free sightseeing" and smooth use of public transportation. Kyoto has an excellent public transport network. Combining the city bus and subway services is the most convenient way to get around in Kyoto. Table of Contents

Kyoto City and Kyoto City Tourism Association (DMO KYOTO) have compiled this Code of Conduct with the aim of creating sustainable tourism in Kyoto together with all people involved in tourism in Kyoto, while respecting each other. These are standards of conduct to be valued by tourism businesses and their employees, tourists, and residents living in Kyoto. Member of Sustainable Tourism in Kyoto List of the Companies for the Kyoto Tourism Ethics Excellence Awards recipients in 2024 Sharing Local History Through an Audio App Vgo Inc. To introduce the appeal of modern architecture built from the Meiji to Showa periods in Kyoto and beyond, Vgo Co., Ltd. developed the audio app Modern Architecture Chronicle. The app personifies notable modern buildings in Kyoto, with well-known voice actors serving as audio guides. By presenting history and architectural background in an engaging way, the initiative reaches even those who may not typically be interested in architecture. The app is available in three languages: Japanese, English, and Simplified Chinese. Official website 　 #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner Communicating Local Appeal Through Multilingual Cycling Tours LLC Road Bike Rental Japan Road Bike Rental Japan LLC recommends cycling routes not only in central Kyoto but also in suburban areas, helping to ease congestion around the city center and major tourist attractions. The company also places strong emphasis on pre-ride preparation and safety briefings tailored to each guest’s country of origin, including explanations of traffic rules and proper brake usage. In addition, old tire tubes generated through business operations are repurposed as components for agricultural irrigation and other uses, contributing to resource recycling. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner A Taxi Company Promoting Universal Tourism Union Co., Ltd. With the aim of advancing universal tourism, Union Co., Ltd. offers complimentary wheelchair rentals, dispatches partnered nurses when needed, and employs drivers who hold Level 2 Home Helper certification. As part of its community engagement activities, the company also collects items that can be difficult to dispose of in modern times—such as batteries, used cooking oil, and cardboard—from local residents. Official website # High quality service #Reiwa 6th Year Excellent Business Award Winner Providing a Bridge Between Residents and Visitors Live A Life Inc. Since 2022, Live A Life Co., Ltd. has operated Omotena, an online local help service app that enables residents to offer travel advice directly to visitors. The service connects local residents and tourists while sharing Kyoto’s distinctive culture. Among the registered local coordinators are individuals who are vegetarian or vegan, allowing the service to respond flexibly to diverse visitor needs. Official website # High quality service #Reiwa 6th Year Excellent Business Award Winner Protecting the Environment of the Hozugawa River in Kyoto Big Smile Co., Ltd. Founded in 1998, Big Smile Co., Ltd. operates rafting tours on the Hozugawa River. The company works closely with the Kyoto Chubu Wide Area Fire Department to conduct safety consultations and joint training sessions, ensuring that rafting activities on the Hozugawa River are carried out safely. In addition to assisting their own passengers, they also take part in rescue operations when necessary. As a full member of Project Hozugawa, the company participates in river clean-up activities, helping to connect local communities with tourism through environmental conservation efforts. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner Addressing Tourism Challenges to Create a Shop Friendly to Both Visitors and Residents Iyabi LLC To ensure that both tourists and residents can comfortably use Kyoto City buses, iyabi LLC offers temporary luggage storage services for large suitcases. The company also provides multilingual menus to better serve inbound visitors, facilitating smooth communication and striving to create a satisfying experience for all guests. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner Preserving and Sharing the Culture and Traditions of Kyoto Townhouses in Nishijin Tondaya Co., Ltd. Tondaya Co., Ltd. offers hands-on experiences in traditional Japanese culture—including kimono dressing, tea ceremony, flower arrangement, and calligraphy—sharing the beauty of Japanese traditions with visitors. The company utilizes a traditional Kyoto townhouse in the Nishijin district that was designated in 1999 as a Registered Tangible Cultural Property of Japan. Preserving its historical landscape, the building has been maintained for over 140 years with minimal renovation. As part of the cultural experience, visitors can also learn about life without electricity or gas, gaining insight into environmentally conscious living. Official website # Environmental and landscape conservation #Reiwa 6th Year Excellent Business Award Winner Passing Down the History and Culture of Kyo-Insho Seals Since 1912 Kyoto Inban Co., Ltd. Established in 1912, Kyoto Inban Co., Ltd. shares the culture of Kyo-insho (traditional Kyoto seals) with visitors from Japan and abroad by offering hands-on seal-making experiences. Each seal is carefully hand-finished by certified artisans, resulting in durable, beautifully crafted pieces—no two of which are alike. Since its founding, the company has consistently produced one-of-a-kind seals, providing customers with truly unique products. Official website # High quality service #Reiwa 6th Year Excellent Business Award Winner Empowering the Next Generation Cultural Edu-Tourism Council (Operated by Ruru Shokai Co., Ltd.)) With the aim of nurturing students who have an interest or connection to the local community, the Council provides opportunities to learn and thrive locally. In January 2024, it hosted the “Kyoto Student Vision: The Charm of Kyoto and Adventures into the Unknown – Co-Creation Competition 2024,” encouraging students to present their perspectives on Kyoto’s appeal and future. Official website # High quality service #Reiwa 6th Year Excellent Business Award Winner Passing Down Traditional Crafts Through Kimono SOO SOO manufactures and sells the “Ofuki Series,” which utilizes the traditional techniques of Kyo-Yuzen dyeing. All production processes are carried out by artisans who are usually engaged in kimono processing, providing them with additional work opportunities amid a decline in kimono-related demand. The products are made from the same silk fabric used for kimono, helping to convey the beauty of Kyo-Yuzen—a traditional craft—to younger generations. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner Contributing to the Community Through Printing Sowa Bookbinding Co., Ltd. Sowa Bookbinding Co., Ltd. commercialized origami cranes with pre-creased fold lines. These products are used in nursing care facilities to provide relaxation and finger dexterity training for elderly individuals. Because the fold lines are pre-marked, the cranes are also easy for international visitors to enjoy, helping to share the charm of this traditional element of Japanese culture. Official website # High quality service #Reiwa 6th Year Excellent Business Award Winner Striving to Be a Hotel Where Guests Feel Safe and Secure Hotel Monterey Kyoto To ensure that guests can stay with confidence and peace of mind, Hotel Monterey Kyoto maintains rigorous infectious disease prevention measures. The hotel has renewed its GBAC STAR™ Facility Accreditation, an internationally recognized certification demonstrating that it meets global standards for hygiene and cleaning practices. Tags: Official website # High quality service #Reiwa 6th Year Excellent Business Award Winner Toward Realizing Tourism in Kyoto That Leaves No One Behind kamiina Since its establishment in 2021, kamiina has provided travel helper services centered on mobility assistance. In June 2024, in response to the shortage of taxis in Kyoto, the organization launched a welfare taxi service. Drawing on experience in the caregiving field, kamiina operates taxis that are easy for elderly individuals and people with disabilities to use. An English-language booking website is also available, enabling services that transcend nationality and language barriers. The company strives to ensure that no one is left behind and that everyone can equally enjoy sightseeing in Kyoto. All vehicles are welfare-equipped taxis, allowing passengers to board, disembark, and travel while remaining in their wheelchairs. Official website # High quality service #Reiwa 6th Year Excellent Business Award Winner Sharing Information to Promote Sustainable Tourism in Kyoto Kinabal Co., Ltd. Under the motto “Experience the Real Kyoto—Deeper and Closer,” Kinabal Co., Ltd. operates the Kyoto tourism media website GO KYOTO. In addition to tourist information, the platform actively shares updates on tourism trends in Kyoto, related challenges, countermeasures, and policy initiatives. By strengthening communication on these topics, the company raises awareness among users about both the issues and the solutions necessary to sustain Kyoto as a leading tourism city. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner Preserving the 300-Year Tradition of Kyoto Wagasa Umbrellas Kyoto Wagasa-ya Tsujikura With a history of over 300 years rooted in Kyoto, Kyoto Wagasa-ya Tsujikura offers programs that clearly explain the history and cultural significance of traditional Japanese umbrellas (wagasa), making them accessible and enjoyable for international visitors. Wagasa are crafted exclusively from natural materials—such as sustainably sourced bamboo, Japanese paper, lacquer, and silk—minimizing environmental impact while preserving time-honored craftsmanship. Official website # High quality service #Reiwa 6th Year Excellent Business Award Winner A Hotel Showcasing Regional Appeal Through Its Own Farm Dusit Thani Kyoto Located about 20 minutes by car from central Kyoto, in the Ohara Nomura area of Sakyo Ward, the hotel has established “Dusit Farm” on part of its farmland. At the farm, vegetables essential to Thai cuisine—such as coriander (cilantro)—are cultivated. The harvested produce is served at the restaurants and bars of Dusit Thani Kyoto as well as its group property, ASAI Kyoto Shijo. The hotel also offers vegetable harvesting experiences for staying guests, working in collaboration with the local community to promote sustainable and regionally connected hospitality. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner Promoting the Appeal of Takao Together with the Local Community Momijiya Momijiya collaborates with the local preservation society to support and help operate various events held in the Takao area. For international visitors, the ryokan also offers cultural experience programs, including events where guests can interact with maiko, providing opportunities to experience traditional Japanese culture firsthand. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner A Hospitality-Focused Staffing Company Supporting Tourism Facilities One World Co., Ltd. Aiming to contribute to the development of Kyoto as a “World Tourism City,” One World Co., Ltd. continuously invests in human resource development and strives to be a professional group specializing in omotenashi (Japanese hospitality). At Nijo Castle—a World Heritage Site where the company operates visitor guidance services—it conducts the “Travel Destination Quiz Event” to share the principles of the Kyoto Tourism Morals initiative. In collaboration with Notre Dame Women's University, the company also develops regional revitalization projects. These include research and proposals addressing inbound tourism measures, tourism etiquette and moral awareness, and environmentally conscious waste management within Nijo Castle. Through these efforts, it provides opportunities for students to deepen their understanding of tourism-related challenges facing Kyoto. Official website # High quality service #Reiwa 6th Year Excellent Business Award Winner Specialists in Walking Tours Localized Co., Ltd. Localized Co., Ltd. introduces Kyoto’s culture and history to inbound visitors while thoroughly promoting proper travel manners in Japan. The company develops tour products designed to create win-win relationships between local communities and tourists. All tours are conducted on foot, which eliminates the need for public transportation and contributes to reducing CO₂ emissions. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner A Kyoto-Based Coffee Specialty Shop Maeda Coffee Co., Ltd. Maeda Coffee Co., Ltd. develops menu items featuring locally produced ingredients such as Fushimi sake, Kyoto vegetables, and other regional agricultural products. The company also actively uses locally crafted tableware, including Kiyomizu ware. Some locations offer vegetarian and halal-friendly menu options, creating an inclusive environment for diverse guests. In addition, the company participates in initiatives to reduce food loss by separately collecting food scraps and kitchen waste for processing into livestock feed. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner Providing Inbound-Focused Travel Services Tomo Planz Co., Ltd. Tomo Planz Co., Ltd. primarily develops travel services for inbound visitors. To help disperse peak visitation times, the company offers early-morning and evening tours, encouraging time-shifted sightseeing. Leveraging the strengths of guided tours, it also thoroughly promotes good travel manners among guests. In addition, the company accommodates diverse needs by arranging meals that align with guests’ cultural and religious customs. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner Promoting Community Development Together with the Local Community Ueya Kato Landscape Co., Ltd. Ueya Kato Landscape Co., Ltd. serves as a board member of the “Association for Protecting the Environment of the Nanzenji Area,” with employees regularly participating in meetings and community clean-up days. The company also takes part in the “Ohigashisan Monzen Future Project,” collaborating with shops, hotels, and businesses in the Higashi Hongan-ji gate-front area. Through event planning and the development of products that highlight local production for local consumption, it contributes to community revitalization and information dissemination. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner Advancing the Use of Local and Traditional Products Through Hotel Operations Sunmembers Kyoto Saga Since July 2024, Sunmembers Kyoto Saga has been appointed as an advisor in the experiential activity field for Kyoto City’s “Koto no Musubi” initiative, providing specialized training to participating businesses. The hotel also introduces guests to authentic Kyoto experiences and actively incorporates local products and traditional crafts from within Kyoto City into its operations. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner Revitalizing the Nishiyama Area Through Agriculture BNR Farm BNR Farm supports local children by offering opportunities to help with farm work and enjoy meals prepared with abundant fresh, seasonal vegetables. The farm also works to clear neglected bamboo groves in the Nishiyama area, addressing environmental issues such as landslides and wildlife damage. Using organic fertilizers at its own farm, BNR Farm promotes local production for local consumption through experiential programs and unmanned farm-stand sales in front of the property. Official website # Environmental and landscape conservation #Reiwa 6th Year Excellent Business Award Winner Promoting Tourism Manners Together with the Community and Students Kyoto Women's University Institute of Life Design In partnership with the Gion South District Council, the institute has participated since 2015 in a gum-removal campaign along Hanamikoji Street. In 2024, in collaboration with the council, Kyoto City, and the police, it created lantern-shaped informational flyers and conducted awareness activities aimed at promoting better tourism manners in the Gion area. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner Sharing Culture Through Traditional Japanese Instruments Under the Theme of “Miyabi” Rin hitoe Rin Hitoe promotes Japanese culture through traditional musical instruments, guided by the aesthetic concept of miyabi (elegance). The group has joined the youth association of Kamigamo Shrine and participates in volunteer activities such as local clean-up efforts. It has also provided music for the official tourism promotion videos of the “Hidden Gems of Kyoto Project” in the Rakusai and Yamashina areas, contributing to regional revitalization in cooperation with local government initiatives. Official website #Harmony between civic life and tourism #Reiwa 6th Year Excellent Business Award Winner We are pleased to introduce initiatives led by businesses participating in the Kyoto Guidelines for sustainable tourism Promotion Declaration that are creating new value in tourism. TABLOID A public relations tabloid featuring businesses that have submitted the Kyoto Guidelines for sustainable tourism Promotion Declaration has been published. download tabloid [JP]

京都市及び公益社団法人京都市観光協会（DMO KYOTO）では、持続可能な観光をこれまで以上に進めていくために、「京都観光行動基準（京都観光モラル）～京都が京都であり続けるために、観光事業者・従事者等、観光客、市民の皆様とともに大切にしていきたいこと～」を策定いたしました。今後、京都観光に関わる全ての皆様が、お互いを尊重しながら、持続可能な京都観光を、ともに創りあげていくことを目指しております。 HOME latest news Philosophy visitor Tourism and tourism enterprise staff Collection of excellent business records Achievement Downloaded material List of new arrivals We will inform you about the latest information on Kyoto tourism morals. NEWS Mar 22, 2023 「Sustainable Tourism KYOTO」雜志發行通知 〜介紹倡導可持續發展旅遊企業的雜志〜 更多信息 > Dec 20, 2022 申請徵集“推動京都可持續旅遊優秀企業獎” 更多信息 > Sep 2, 2022 為您導覽京都旅遊行動準則相關之最新消息。 更多信息 > Aug 25, 2022 開始招募業者推廣宣導京都旅遊行動準則的活動 更多信息 > Mar 28, 2022 在疫情期間提升餐飲店來客數的研討會 ～何謂透過京都旅遊行動準則思考以吸引客人的永續經營方法～ 更多信息 > Feb 28, 2022 京都旅遊行動準則宣導影片的播放 更多信息 > Oct 31, 2021 KYOTO again！～為了京都，明天我們可做到的事～ 更多信息 > Oct 26, 2021 迎接觀光客之前，業界自發性組織的清掃活動 更多信息 > Sep 1, 2021 舉辦京都旅遊行動準則的專題研討 更多信息 > Dec 11, 2020 京都觀光人潮擁擠度預測 更多信息 > see more

Kyoto City and Kyoto City Tourism Association (DMO KYOTO) have compiled this Code of Conduct with the aim of creating sustainable tourism in Kyoto together with all people involved in tourism in Kyoto, while respecting each other. These are standards of conduct to be valued by tourism businesses and their employees, tourists, and residents living in Kyoto. DOWNLOAD You can download materials related to the Kyoto Tourism Code of Conduct (Kyoto Tourism Etiquette). Kyoto Tourism Code of Conduct (Kyoto Guidelines) full text B2Panel JA PDF DOWNLOAD A4Document EN CN TW PDF DOWNLOAD Kyoto Tourism Code of Conduct (Kyoto Guidelines) logo Logo JA EN JPGs You can download 3 patterns logos at once. DOWNLOAD Kyoto Tourism Code of Conduct (Kyoto Guidelines) summary A4Leaflets JA PDF for tourist for bussiness DOWNLOAD Signage JA JPGs You can download two sizes at once, 1920px x 1080px and 3840px x 2160px, respectively. DOWNLOAD Signage JA JPGs You can download two sizes at once: 1920px x 1080px and 3840px x 2160px. DOWNLOAD Kyoto Sightseeing Style ～Help preserve the essence of Kyoto-Ideals we should all share～ A4Leaflets JA／EN CN／TW PDF DOWNLOAD Signage JPGs JA EN CN TW JA／EN CN／TW You can download "Drop off your luggage," "Make a smart move," "Think local," and "Shop with the environment and local area in mind"at once. DOWNLOAD Signage JPGs JA EN CN TW JA／EN CN／TW You can download "Drop off your luggage," "Make a smart move," "Think local," and "Shop with the environment and local area in mind"at once. DOWNLOAD Signage JA MP4 You can download "Drop off your luggage," "Make a smart move," "Think local," and "Shop with the environment and local area in mind"at once. DOWNLOAD Signage JA MP4 You can download "Drop off your luggage," "Make a smart move," "Think local," and "Shop with the environment and local area in mind"at once. DOWNLOAD KYOTO MACHI-QUETTE sticker JA JPEG Manners awareness materials for Japanese people DOWNLOAD A5 JA PDF Manners awareness materials for Japanese people DOWNLOAD Signage JA PNG Manners awareness materials for Japanese people DOWNLOAD Signage JA PNG Manners awareness materials for Japanese people DOWNLOAD MIND YOUR MANNERS A4Leaflets EN CN TW PDF Leaflet for foreigners DOWNLOAD Tips EN CN TW JPGs You can download all 11 tips and rules of the leaflet for foreigners DOWNLOAD Signage EN CN TW JPGs Manners awareness image for digital signage for foreigners. DOWNLOAD Signage EN CN TW JPGs Manners awareness image for digital signage for foreigners. MIND YOUR MANNERS A4Leaflets EN CN TW Hangul PDF Leaflet for foreigners DOWNLOAD A5Leaflets EN CN TW PDF Leaflet for foreigners DOWNLOAD Tips EN CN TW KR JPGs You can download all 11 tips and rules of the leaflet for foreigners DOWNLOAD Signage EN CN TW Hangul JPG Manners awareness image for digital signage for foreigners. DOWNLOAD Signage EN CN TW Hangul JPG Manners awareness image for digital signage for foreigners. DOWNLOAD "Communication Phrases" A3 JA / EN PDF DOWNLOAD [JP] A3 JA / CN PDF DOWNLOAD [JP] "Communication Phrases" You can watch the pronunciation videos (24 phrases) here. Enjoy hands-free sightseeing in Kyoto A4Leaf JA EN Simplified characters Traditional Chinese PDF DOWNLOAD Signage JA EN Simplified characters Traditional Chinese Japanese English JPGs DOWNLOAD next to the signage Japanese English Simplified characters Traditional Chinese Japanese English JPGs DOWNLOAD Do you know the best way to tour Kyoto? A4Leaflets JA EN PDF You can download "Researching Kyoto", "Visiting Temple&shrines", "Keeping Hydrated" and "Giving Souvenirs" at once. DOWNLOAD Signage JA EN MP4 You can download "Researching Kyoto", "Visiting Temple&shrines", "Keeping Hydrated" and "Giving Souvenirs" at once. DOWNLOAD Signage JA EN MP4 You can download "Researching Kyoto", "Visiting Temple&shrines", "Keeping Hydrated" and "Giving Souvenirs" at once. DOWNLOAD Kyoto Tourism Morals Map Map PDF You can download the Kyoto Tourism Etiquette Map to raise awareness of Kyoto tourism etiquette and manners. DOWNLOAD Traditional Chinese Simplified Chinese English Japanese ENJOY RESPECT KYOTO sticker English JPGs You can download the "ENJOY RESPECT KYOTO" stickers (14 stickers in total), a tool to raise awareness of good manners. DOWNLOAD

Kyoto City and Kyoto City Tourism Association (DMO KYOTO) have compiled this Code of Conduct with the aim of creating sustainable tourism in Kyoto together with all people involved in tourism in Kyoto, while respecting each other. These are standards of conduct to be valued by tourism businesses and their employees, tourists, and residents living in Kyoto. Member of Sustainable Tourism in Kyoto List of the Companies for the Kyoto Tourism Ethics Excellence Awards recipients in 2025 Anyone can enjoy a safe and authentic Japanese cultural experience AriHana Kyoto This business is registered as a kid-friendly facility and is committed to creating an environment where visitors with children can feel at ease, including the installation of nursing spaces and improved visitor flow. It also utilizes a traditional townhouse over 60 years old, offering a space where guests can experience Japanese residential culture while preserving the historic landscape. Official website #Harmony between civic life and tourism #Reiwa 7th Year Excellent Business Award Winner Conveying the beauty and culture of Kyoto through fragrance ishiguro-kouho Ltd. This business preserves Kyoto’s incense culture by producing and selling scented sachets made from Nishijin-ori and Yuzen-dyed fabrics. Offering products in a gachapon-style format allows casual engagement with traditional culture, while multilingual support and online sales improve convenience for domestic and international visitors. By blending tradition with modern innovation, it helps broaden the reach of cultural promotion. Official website # High quality service #Reiwa 7th Year Excellent Business Award Winner Sharing Kyoto’s food culture through traditional flavors Imobou Hiranoya Honke This business contributes to the preservation of Kyoto’s culinary culture by serving traditional Kyoto cuisine, centered on its specialty dish, “Imobō.” It has improved its dining environment—such as installing Western-style seating and removing steps—to accommodate a wide range of visitors. By maintaining traditional flavors while enhancing convenience, the business helps enrich the quality of cultural experiences. Official website # High quality service #Reiwa 7th Year Excellent Business Award Winner A hospitable inn that shares the lifestyle of Kyoto Kitahara Co., Ltd. This business provides guidance on local culture and customs, helping guests understand proper etiquette during their stay in Kyoto. In addition to multilingual support, it offers a distinctly Kyoto-style hospitality through participation in community activities and seasonal events. Official website #Harmony between civic life and tourism #Reiwa 7th Year Excellent Business Award Winner New value born from Kyoto’s local ingredients The Kyoto Distillery K.K. This business produces craft gin using botanicals sourced from Kyoto, focusing on product development that leverages local resources. Through distillery tours and promotional activities, it showcases the appeal of the Kyoto brand to both domestic and international audiences, while collaborating with local farmers to help revitalize the regional economy. Official website # High quality service #Reiwa 7th Year Excellent Business Award Winner A new Kyoto stay experience that connects you with the local community Cross Hotel Kyoto This business works to foster connections between visitors and the local community through hosting regional events and sharing tourism information. These initiatives, including efforts to reduce food loss, contribute to creating a sustainable and high-quality tourism experience. Official website #Harmony between civic life and tourism #Reiwa 7th Year Excellent Business Award Winner An urban hotel that balances comfort with environmental responsibility The Royal Park Hotel Kyoto Sanjo This business enhances convenience for domestic and international guests through multilingual customer service and comprehensive tourist guidance. From an SDGs perspective, it also promotes the use of eco-friendly amenities and the reduction of plastic. Official website # High quality service #Reiwa 7th Year Excellent Business Award Winner A peaceful stay that harmonizes with the local community and nature Sunmembers Kyoto Saga This business works to promote regional revitalization and disperse tourist activity by offering plans in collaboration with local restaurants and footbath facilities. It also implements environmentally conscious operations through measures such as LED lighting and the use of recycled materials. Official website # Environmental and landscape conservation #Reiwa 7th Year Excellent Business Award Winner Connecting the skies with the local community to expand Kyoto’s appeal All Nippon Airways Co., Ltd. / ANA Akindo Co., Ltd. Kyoto Branch This business leverages its aviation network and local partnerships to help disperse tourist demand and promote visitor attraction. Through media and travel product promotions, it encourages dispersed tourism across different times and locations. Official website #Harmony between civic life and tourism #Reiwa 7th Year Excellent Business Award Winner Connecting nature and tourism through a café NINNAJI -JAXURY SPACE- This business promotes resource recycling through forest management on the slopes behind Ninna-ji Temple and the use of thinned timber, while supporting environmental conservation activities through the sale of related products and donations. It also fosters community connections by employing local students in Kyoto and ensures visitor safety through measures such as the installation of misting systems. Official website #Harmony between civic life and tourism #Reiwa 7th Year Excellent Business Award Winner Delivering authentic Japanese culture as a unique experience through travel Bespoke Japan Travel Co., Ltd. This business offers high-value travel services for inbound tourists, such as private temple visits and cultural experiences, promoting a deeper understanding of Japanese culture. In addition to flexible responses tailored to individual needs, it provides unique programs, including creative food culture experiences. Official website #Harmony between civic life and tourism #Reiwa 7th Year Excellent Business Award Winner Connecting with locals and experiencing the lifestyle of Kyoto Villa Sanjo Muromachi Kyoto This business utilizes traditional Kyoto townhouses as accommodations, offering guests the opportunity to experience historic architectural styles and living spaces. It actively incorporates products from local Kyoto companies and regional resources, while also participating in community activities. Official website # Environmental and landscape conservation #Reiwa 7th Year Excellent Business Award Winner Experiencing traditional crafts together with the community Maruni Co., Ltd. This business offers programs that combine Kyoto paper (Kyōkarakami) making experiences with walking tours and guided visits to traditional townhouses, providing opportunities to learn about traditional crafts and local culture in an integrated way. It also engages in space design for corporate clients, promoting new applications of traditional techniques. Official website # High quality service #Reiwa 7th Year Excellent Business Award Winner Tourism that everyone can enjoy Union Co., Ltd. This business develops products that can be used safely by people of all ages and abilities, promoting the adoption of universal design. It also works to enhance user understanding by distributing multilingual pamphlets and providing cautionary signage to raise awareness of proper tourism etiquette. Official website #Harmony between civic life and tourism #Reiwa 7th Year Excellent Business Award Winner Weaving connections with the community through music Rin Hitoe This business promotes local culture through activities such as creating music using traditional instruments, while also actively participating in community activities like river cleanups and shrine events. In addition, it has introduced English interpretation services to better accommodate international tourists. Official website #Harmony between civic life and tourism #Reiwa 7th Year Excellent Business Award Winner Learning about Japan’s seasons and culture through wagashi Wagashi Salon Issho This business offers opportunities to learn about Japanese seasonal traditions and cultural background through wagashi (Japanese confectionery) making experiences. It provides programs that accommodate diverse dietary preferences, such as vegan options, while using traditional tools and ingredients in the experience. Official website # High quality service #Reiwa 7th Year Excellent Business Award Winner We are pleased to introduce initiatives led by businesses participating in the Kyoto Guidelines for sustainable tourism Promotion Declaration that are creating new value in tourism. TABLOID A public relations tabloid featuring businesses that have submitted the Kyoto Guidelines for sustainable tourism Promotion Declaration has been published. download tabloid [JP]